Partnership Empowers Musicians with Technology to Further Monetize & Enable Fans to Share in their Success
ZUG, SWITZERLAND / ACCESSWIRE / August 4, 2021 / Horizon Fintex ('Horizon'), the FinTech company powering the digital stock exchange, Upstream, and fan engagement platform, Global Fan Exchange ('GFX'), today announced a partnership with Grammy Award-winning Producer Timbaland and Gary Marella's highly anticipated beat-selling marketplace, Beatclub. The partnership aims to bring first-of-their kind investment and regulated trading opportunities to fans globally while empowering the music creator community with the tools to drive funding and next level fan engagement to their music. First deals are expected to go live later this year.
Beatclub enables artists to create music from beats crafted by Timbaland and other super-producers like Mike WiLL Made-It, Cash Money AP, Mike Dean, Tainy, J. Cole, Federico Vindver, Larrance Dopson, Tommy Brown and other A-list creators. Beatclub also recently partnered with both the National Hockey League (NHL) and Red Bull to provide custom music experiences. Horizon's integration will enable creators to fund their music ventures by offering a percentage of their songs, albums and masters to fans, who in turn become brand ambassadors that help drive awareness of the music.
On GFX, fans will be able to browse opportunities to purchase ownership shares in their favorite songs. Using Upstream, the Horizon-powered digital exchange and trading app, fans will be able to trade shares with other fans from around the world for as little as $25, receive potential dividends and royalties, and purchase memorabilia as NFTs (non-fungible tokens). In addition to sharing in any of the music's success, fans will also gain access to unique perks such as meet and greets, early access, etc.
Online beat marketplaces are growing rapidly as the ability to create and distribute music seamlessly from home becomes more mainstream. Sample-library Splice has a valuation of $500 million, and Beatstars has paid out over $150 million in producer royalties to date. The Horizon/ Beatclub partnership offers creators a mutually beneficial ecosystem to drive funding to produce beats and songs while giving back to fans who are seeking new opportunities to engage with creators.
'Beatclub connects our growing music creator community with industry-leading producers,' says Beatclub Founder Timbaland. 'Our partnership with Horizon and Global Fan Exchange adds another key component in driving artists' success by mobilizing fans and allowing them to connect with creators in an entirely new way.'
'We believe this partnership will empower music creatives at every level by enabling music fans to support their favorite artists very early in the creative process,' says Beatclub CEO Gary Marella.
'Integrating with Beatclub, a platform with thousands of the top producers, writers and artists gives us unprecedented access to the music industry,' says Horizon President Mark Elenowitz. 'Our collaboration will enable us to bring innovative music ownership, NFT services, and regulated trading opportunities to our growing fan-investor community.'
Horizon and Global Fan Exchange makes all corporate, compliance and offering requirements user-friendly for the artists. This partnership announcement follows the news that Grammy-winning, international superstar Armando Christian Pérez (Pitbull) has joined GFX's music division as a strategic advisor. Interested athletes, musicians, and entertainers can reach the management team at [email protected]. Interested fans can learn more and join the investor waitlist at https://globalfanexchange.com/.
Founded by Timbaland and Gary Marella, Beatclub is the premier global marketplace that connects the music creator community with record labels, music publishers, film & tv, brands, content creators and independent artists. Beatclub recently partnered with the National Hockey League (NHL) to provide custom music experiences, and with Red Bull to create music for their worldwide events. Beatclub is building powerful business tools, creating educational content, and sourcing industry opportunities to empower music creatives at every level. Visit https://beatclub.com/.
About Global Fan Exchange:
Led by established leaders across sports and entertainment, Global Fan Exchange 'GFX' is a next generation fan engagement platform giving fans the opportunity to invest, drive awareness, and share in the success of athletes, sports teams and celebrity ventures. Through GFX's affiliation with Upstream, the goal is for these shares to trade amongst fans on the regulated stock exchange and trading app. Join the community at https://www.globalfanexchange.com/.
Upstream, a MERJ Exchange Market, is a fully regulated global stock exchange for digital securities. Powered by Horizon's proprietary matching engine technology, the exchange will enable investors to trade shares in SPACs, high-growth startups, and other unique asset classes directly from the app: https://upstream.exchange. Interested issuers can reach the team at [email protected].
Horizon is a fintech company that builds and powers global securities exchanges with an integrated suite of software for compliant issuance, management, and secondary trading of securities. Our in-house solutions combine Wall Street and Silicon Valley to power the next generation of securities offerings and trading in the U.S. and globally. Learn more at https://www.horizonfintex.com/.
THIS PRESS RELEASE SHALL NOT CONSTITUTE AN OFFER TO SELL SECURITIES OR THE SOLICITATION OF AN OFFER TO BUY SECURITIES IN ANY JURISIDICTION WHERE SUCH OFFER OR SOLICITATION IS NOT PERMITTED. NEITHER GFX NOR HORIZON IS A REGISTERED BROKER-DEALER AND AS SUCH WILL NOT ACT AS A PLACEMENT AGENT IN CONNECTION WITH ANY OFFERING. ALL US OFFERINGS SHALL BE CONDUCTED THROUGH A REGISTERED BROKER DEALER.
This press release may include ''forward-looking statements.'' To the extent that the information presented in this press release discusses financial projections, information, or expectations about our business plans, results of operations, products or markets, or otherwise makes statements about future events, such statements are forward-looking. Such forward-looking statements can be identified by the use of words such as ''should,'' ''may,'' ''intends,'' ''anticipates,'' ''believes,'' ''estimates,'' ''projects,'' ''forecasts,'' ''expects,'' ''plans,'' and ''proposes.'' Although we believe that the expectations reflected in these forward-looking statements are based on reasonable assumptions, there are a number of risks and uncertainties that could cause actual results to differ materially from such forward-looking statements. Forward-looking statements speak only as of the date of the document in which they are contained, and Horizon Fintex does not undertake any duty to update any forward-looking statements except as may be required by law.
SOURCE: Horizon Globex GmbH