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LONDON, UK / ACCESSWIRE / October 20, 2017 / Pro-Trader Daily takes a look at the latest corporate events and news making the headlines for JD.com, Inc. (NASDAQ: JD), following which we have published a free report that can be viewed by signing up at http://protraderdaily.com/optin/?symbol=JD. The Company announced on October 18, 2017, that it is expanding its partnership with Tencent, the leading provider of Internet services in China, through the launch of the JD-Tencent Retail Marketing Solution. For immediate access to our complimentary reports, including today's coverage, register for free now at:
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Discover more of our free reports coverage from other companies within the Internet Information Providers industry. Pro-TD has currently selected Limelight Networks, Inc. (NASDAQ: LLNW) for due-diligence and potential coverage as the Company reported on October 17, 2017, its financial results for Q3 2017. Tune in to our site to register for a free membership, and be among the early birds that get our report on Limelight Networks when we publish it.
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This move is expected to lead a paradigm change in the big data marketing industry.
About the JD-Tencent Retail Marketing Solution
This new solution offers comprehensive insights on consumer behavior by combining data from Tencent's social platforms with online and offline shopping data from JD.com and its brand partners.
New Tool to Help Marketers as well as Consumers
Marketers:JD.com and Tencent aim to develop industry's most comprehensive toolkit, which would help marketers understand consumer shopping behaviors, enable more precise target marketing and achieve greater impact for brands on JD.com. This secure database of shopping data will help brands analyze user preferences and thus target potential consumers.
Consumers: Likewise, consumers can also gain from this extended partnership of JD.com, Tencent, and offline stores. This solution would provide customers access to sales promotions, coupons, and preferred discounts, irrespective of whether they choose to shop online or in-store.
Leaders' Views on JD-Tencent Partnership
Davis Lin, Vice President at Tencent, exclaimed that the extended partnership between JD.com and Tencent would ensure that consumers get to see only those marketing material, which is relevant to them. This would enhance engagement and thus improve the efficiencies of brands as well as shoppers.
Towards a Better Shopping Experience for Customers
Lei Xu, Chief Marketing Officer at JD.com, mentioned that combining JD.com and Tencent's big data with offline store information would help develop a complete user profile, which would close the loop across the fragmented Chinese retail landscape. Lei Xu also shared that JD.com started leveraging its partnership with Tencent about three years back. Since then, almost a quarter of first-time users have come from WeChat and Mobile QQ. This validates the power and scope of their cooperation.
Through solutions such as the integration of JD.com resources with WeChat's mini-programs and cooperation across Tencent's other content platforms, both companies consistently strive for creating a better overall shopping experience for customers. In fact, JD.com and Tencent had also jointly launched a revolutionary initiative in late 2015 to offer innovative mobile marketing solutions to merchants with innovative mobile marketing solutions and provide them with sophisticated online tools to more precisely reach their target customer groups. And now, through this JD-Tencent Retail Marketing Solution, JD.com, and Tencent are able to allow brands to further build their customer loyalty.
About JD.com
Besides being the largest ecommerce Company in China, JD.com is also the country's largest retailer by revenue. It is focused on offering the best online shopping experience to consumers through its user-friendly website, native mobile apps, and WeChat and Mobile QQ entry points.
In fact, the Company has the largest fulfillment infrastructure of any ecommerce Company in China. As on June 30, 2017, JD.com operated 7 fulfillment centers and 335 warehouses spanning across 2,691 counties and districts across China, staffed by its own employees.
Last Close Stock Review
JD.com's share price finished yesterday's trading session at $39.38, sliding 2.33%. A total volume of 16.24 million shares have exchanged hands, which was higher than the 3-month average volume of 13.60 million shares. The Company's stock price soared 14.64% in the past six months and 49.73% in the previous twelve months. Additionally, the stock skyrocketed 54.80% since the start of the year. The stock currently has a market cap of $55.94 billion.
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