The 400+ Company Grew by 30% in 2016 and is 75% Female
PHILADELPHIA, PA / ACCESSWIRE / February 1, 2017 / Goodway Group, a leading managed-services programmatic partner to local, regional, and Fortune 500 brand agencies, is ramping up hiring efforts for 2017, with a special focus on women in tech. Goodway is looking for qualified candidates to service its regional co-op business for QSR, auto, and hospitals. Goodway's workforce is 100% remote, meaning all employees work from home. Most candidates have the ability to live in any location within the U.S.
This hiring effort is consistent with Goodway Group's strong growth. In 2016, the company added over 100 employees to its workforce, increasing its total headcount by 30 percent. Goodway is 75% female, with employees based in over 40 states.
"Our virtual workforce model has enabled us to grow quickly and tap into a huge pool of high-tech experts, many of them women, who live outside of the typical tech hubs, such as New York, San Francisco, and Los Angeles," said Jay Friedman, COO, Goodway Group. "We love that we have representation at our company from almost every state. This diverse group brings us so much value, which is made even more apparent with the tech and advertising industries facing diversity and gender inequality issues."
Unlike its competitors, Goodway has maintained a consistent 10:1 sales to support ratio. Only about 10% of Goodway is directly in sales while 75% is direct client support - media traders, account managers, campaign coordinators, and planners, etc. The remaining 15% of the workforce is administrative.
"Our strategy is to build lasting relationships with our clients through support and expertise, and our success in this strategy is demonstrated by our 96% client retention rate," added Friedman. "Our independent nature has also been a huge benefit. It allows us to make decisions in the best interests of our clients and also partner with technology companies in the industry that best suit our and our clients' needs."
Goodway Group was recently honored by Glassdoor as one of the Best Places to Work for in 2017. Open positions for Goodway can be found on its careers page here.
About Goodway Group
Goodway Group is a leading managed-services programmatic partner to local, regional, and Fortune 500 brand agencies. Bootstrapped and 100 percent privately owned since 1929, Goodway moved into the programmatic digital media space in 2006 to continue its rich history of tackling complex local and regional campaign executions with data science-driven targeting and support services to make achieving success easy for agency clients. Its proprietary algorithms pair with a technology-agnostic approach to enable agencies and marketers to achieve their ultimate goal - better results - while remaining lean and nimble.
SOURCE: Goodway Group