StockCall Pre-Market Review on SWY, SVU, KR, and WFM

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StockCall Pre-Market Review on SWY, SVU, KR, and WFM Provides Stock Research on Safeway Inc., SUPERVALU Inc., The Kroger Co., and Whole Foods Market Inc.


New York City, New York -- (May 14, 2013)

In absence of a positive catalyst, the markets remained sideways for Monday’s trading session. However, the services sector largely retained its bullish trend as major stocks including Safeway Inc. (NYSE: SWY), Supervalu Inc. (NYSE: SVU) and Whole Foods Market Inc. (NASDAQ: WFM) continued to ride upwards. The Kroger Co. (NYSE: KR) was the exception to yesterday’s positive run as it showed a marginal decline. The markets are expected to remain range bound during the trading week. StockCall analysts initiated preliminary technical research on SWY, SVU, KR, and WFM. These free reports are accessible by signing today at

Safeway Inc. closed its latest trading session at $24.65, up 0.78 percent from its previous close. The stock traded in the range of $24.20 and $24.69 in yesterday’s session on volume of 3.038 million shares. It is likely to face its first resistance level at $25.38 and upon breaching this level the stock may go up to $26.06. On the downside, Safeway may tumble to $24.49 level. The stock is mildly volatile as it sports the beta of 0.76. So far in 2013, it gained 29.94 percent whereas in the past 52 weeks it lost 39.27 percent of its value. The stock is in a bullish mode but is trading below its short-term moving average price of $24.93. The free technical analysis on SWY is available by signing up at

Supervalu Inc.’s stock is up 179.17 percent on a YTD basis due to a 3.88 percent gain in the previous trading session. The stock closed at $6.70 after trading in the range of $6.39 and $6.72, which is also its 52-week high price point. The stock shows a bullish streak and may touch $6.73 level. Its second resistance level is at $6.95. It traded 5.30 million shares during Monday’s session, down from its average trading volume of 7.26 million. The company’s stock gained 28.35 percent in the past 52 weeks, and it has shown good recovery so far this year. It is currently trading above its short-term moving average price of $5.89. Register now to download the free research on SVU at

The Kroger Co. made a downward movement with 1.14 percent decline in Monday’s session. The company’s stock ended at $33.95 and its highest price point for the session stood at $34.32. In the past 12 months, the stock has jumped 47.8 percent while its YTD gain stands at 32.2 percent. Kroger trades at beta of 0.38 which implies low volatility. It traded 4.37 million shares during the session in comparison to its regular daily volume of 3.87 million shares. The company commands market capitalization of $17.68 billion. It is currently in a neutral mode and may touch $34.38 in the coming sessions. Free report on KR can be accessed by registering at

Whole Foods Market Inc. extended its 52 weeks gain to 14.48 percent by closing its previous trading session 0.47 percent higher. The stock closed at $101.36 with trading volume of 1.91 million shares. It is up 13.63 percent on a YTD basis. The company is currently in a bullish mode and is expected to go up to $101.85 in the coming sessions. Its next resistance level is at $101.95. On the downside, it is expected to face its first support level at $99.75. Shares of WFM traded in the range of $81.39 and $103.72 in the past 52 weeks.Register withStockCall and download the research on WFM for free at



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