Tuesday, 04 June 2024 09:45 AM
Company Update
ALB® Vodka Becomes JetBlue's Newest Premium Spirit Offering on Domestic and International Flights
NEW YORK, NY / ACCESSWIRE / June 4, 2024 / ALB® Vodka is proud to announce its partnership with JetBlue, New York's Hometown Airline® known for its customer-centric and award-winning onboard experience, as the airline's new, exclusive vodka partner. This collaboration signifies a deeper connection with New York's vibrant spirit bringing an elevated inflight cocktail and beverage offering to the sky. ALB® is now rolling out across JetBlue's entire fleet for JetBlue customers in both Mint and core.
"As New York's Hometown Airline, we are proud to introduce another piece of our home to JetBlue's inflight experience with ALB Vodka," said Jayne O'Brien, head of marketing and customer support, JetBlue. "ALB Vodka is a high-quality, premium addition to our selection of thoughtfully curated beverages in Mint and as a premier liquor option for those seated in core."
ALB® Vodka, a standout spirit hailing from its namesake in Albany, New York, has rapidly become a favorite across New York City and beyond, reflecting the essence and energy of New York itself. With an impressive surge in sales and a growing national footprint that now includes prestigious restaurant groups, hotels, stadiums, as well as reach throughout the Caribbean, ALB®'s success story underscores its emergence as a premier choice in the spirits market.
"This significant collaboration with JetBlue, a leader in aviation and customer experience, marks an exciting new chapter for us. We remain dedicated to our partners, customers, and especially to producing premium vodka," said Brian Grimsley, National Sales Director.
Produced using world-famous New York water and charcoal-filtered for purity, ALB®'s process ensures a premium product that celebrates its New York roots and illustrates its dedication to excellence. The brand's commitment to authenticity and quality aligns seamlessly with JetBlue's vision, making this partnership a natural evolution for both New York icons.
This partnership adds more customer-centric options to JetBlue's inflight experience and also solidifies ALB®'s position, not only as the spirit of New York, but also as the next generation's vodka.
ALB® Vodka and JetBlue are excited to embark on this journey together, offering customers a taste of New York's finest as they travel to destinations far and wide. As two brands rooted in innovation, quality, and the New York spirit, this partnership promises to elevate the inflight experience to new heights.
About ALB Vodka:
ALB® (/ā'el'bē/) Vodka is a premium gluten-free vodka made from 100% American corn and produced in Albany, New York. Known for its raw, authentic story as well as its dedication to both quality and value, ALB® Vodka embodies the spirit and energy of New York. With its expanding presence in prestigious venues and markets both domestically and internationally, ALB® Vodka is one of the fastest growing independently owned spirit brands in the country. For more information visit albvodka.com
Contact Information
ALB Vodka Corporate Communications
[email protected]
SOURCE: ALB® Vodka