Back to Newsroom
Back to Newsroom

Awesome Products Inc. Reflects on the Acquisition of Soilove

Monday, 20 November 2023 09:00 AM

LA's Awesome Products

LOS ANGELES, CA / ACCESSWIRE / November 20, 2023 / Awesome Products Inc., a leading household cleaning products manufacturing company, is excited for the completion of four successful years acquisition of Soilove, a renowned name in the consumer products sector. Awesome Products Inc. acquired Soilove in 2019 from American Finest Products. After the addition of the famous Stain remover product Awesome Products Inc. has continued to strengthen its position in the market. The acquisition brought together the legacy of Soilove with the innovative and forward-thinking approach of Awesome Products Inc., creating a powerful synergy that is poised for great success in the coming years.

About Soilove:

Soilove was introduced in the late 1900s by American Finest Products. Since then, the brand has been a go to name in North America and has provided the best quality stain remover products at affordable prices. For decades Soilove has been the best product for all kinds of stains.

Key highlights of the acquisition include:

  1. With the acquisition of Soilove, Awesome Products Inc. now boasts an expanded and diversified household products portfolio, catering to a broader range of customer needs.
  2. This strategic move solidifies Awesome Products Inc's position to deliver outstanding affordable products to consumers. The combined expertise of both entities will drive innovation, efficiency, and competitiveness in an ever-evolving market.
  3. Both Awesome Products Inc and Soilove share a commitment to delivering high-quality products. This acquisition reinforces this commitment and ensures that customers can continue to expect excellence in every aspect.

Awesome Products Inc. is thrilled about the opportunities that this acquisition presents and is committed to a seamless integration process to ensure smooth experience for the consumers.

L.D. Hardas, CEO Awesome Products: "Awesome Products Inc. has achieved great sales from Soilove products and has increased the profitability of the entire company. This acquisition has helped us achieve our strategic vision for growth and underscores our dedication to providing unparalleled products in the household cleaning products sector. We look forward to building upon this legacy of Soilove and collectively achieving even bigger things in the future."

About Awesome Products Inc.:

LA's Totally Awesome was started by LD Hardas, in 1983, when he took the first step to achieve his dream of manufacturing affordable household and beauty products. Since then, Awesome Products has grown from 600 square feet to a global enterprise of more than 6 million square feet. The company employs over 700 people and manufactures more than 2.5 billion products each year. The company currently manufactures everything from dish liquids, laundry detergents, carpet cleaners, stain removers to multiple types of surface cleaner.

The Company's has always strived to work towards achieving its mission, "Here at LA's Totally Awesome we are dedicated to producing the finest surfactant chemical and household cleaning products for the best price. We work with our customers to exceed their needs and deliver superior products and exceptional value at an excellent price", and the company strongly believes this acquisition is a step in the right direction.

For more information about Awesome Products and its recent acquisition, contact:

Shubhankar Jalgaonkar (V.P. Finance)
6370 Altura Blvd.
Buena Park, C.A. 90620-1001
[email protected]

SOURCE: LA's Awesome Products

Mergers and Acquisitions
Back to newsroom
Back to Newsroom
Share by: