WEST HARTFORD, CT / ACCESSWIRE / August 2, 2023 / Aureus Analytics, a global artificial intelligence technology company that provides customer experience solutions to the insurance industry, announced that it has formed a strategic relationship with the Massachusetts Association of Insurance Agents.
Through this relationship, MAIA members will qualify for special pricing on Aureus' DONNA platform, enabling them to leverage cutting-edge technology to revolutionize the way they interact with their existing customers. DONNA members will benefit from real-time, AI-powered insights into their book of business. A predictive service model developed by DONNA will assist these members in benchmarking customer experience, retaining more clients, and growing their agency revenues.
"We look forward to extending MAIA's strategic relationship with Aureus to our members, adding to the suite of available tools with special pricing. Utilizing Aureus' DONNA platform will help our member agencies to better serve their customers," said Nick Fyntrilakis, President and CEO of MAIA.
DONNA is an Artificial Intelligence and Data Analytics platform designed to assist independent agents and brokers in identifying revenue opportunities and generating more income. By leveraging machine learning, the platform measures customer experience throughout the customer lifecycle and predicts future outcomes.
"We are extremely excited to make special pricing on Aureus' DONNA platform available to MAIA member agencies. The platform will allow agencies to better understand their customers' needs and create more personalized experiences for them. It is remarkable that the Association places such an emphasis on data and analytics to help its members provide greater value to their clients," said Anurag Shah, CEO and Co-Founder of Aureus Analytics.
The Massachusetts Association of Insurance Agents is the leading trade association for nearly 1,000 Massachusetts independent insurance agencies and their estimated 9,000+ employees. MAIA is dedicated to strengthening and elevating the independent insurance agency system through unwavering advocacy and promotion, quality education, key insights and advice, market access, and essential products.
About Aureus Analytics
Founded in 2013 with operations in the United States and India, Aureus Analytics is a customer intelligence and experience company that enables insurers to deliver superior customer experiences leading to higher customer retention, loyalty, and lifetime value. By leveraging artificial intelligence and machine learning technologies, actionable insights are delivered in natural language at the point of decision. Globally, the AI platform has processed over 70 million insurance policy data points for mid-sized and large insurers. For more information, visit donnaforagents.com.
SOURCE: Aureus Analytics