REXBURG, ID / ACCESSWIRE / June 29, 2023 / ShowPlatform has officially launched its all-in-one SaaS (software as a service) solution to create, grow and monetize online shows. The dual-part platform and service brand is revolutionizing the business audio content game by turning business podcasts into all-in-one content experiences.
"ShowPlatform's primary goal is to create an all-in-one solution for growing and monetizing next-generation podcasts," says Nathan Gwilliam, ShowPlatform's Founder and CEO.
Gwilliam found the inspiration for ShowPlatform when he realized that his own online show, along with its various video, blog, and social media elements, was costing him more than $1,000 per month to run. Ineffective, expensive, and often non-integrated software programs were bogging him down. The solution Gwilliam came up with? To put everything in a single place, where they are already compatible and flow together to create a comprehensive show experience.
Gwilliam is also careful to clarify what his team means when using the term "show," explaining, "When we say ‘show,' we're not just talking about an audio podcast. That's important, but it's just one element. A show is a next-level podcast that has modules for podcasting, video, blogging, live streaming, building a show site, email newsletters, recording, editing, marketing, e-commerce, courses, and so much more."
The CEO goes on to explain that creating a podcast episode opens the door for a variety of repurposing opportunities. Companies can use their interviews to create transcriptions and inform blog content. Marketing teams can turn interviews into long and short-form videos, graphical memes, newsletters, and social content. The optimization and syndication amplify the impact of a single podcast episode, creating a holistic experience, which ShowPlatform refers to as a "show." This show can help grow reach, influence and revenue.
Rather than using 35 decentralized third-party programs to run a podcast, ShowPlatform makes it possible for professional teams to do all of these different functions from the same place. It integrates all of these services into a single platform with 35 different modules. For example, ShowPlatform's comprehensive approach includes modules for:
- A recording studio and video and image editors
- A website builder and blog platform with SEO optimization
- Appointment booking, ticket management, and customer relationship management (CRM)
- Social media management
- An ad platform, e-commerce functionality, and affiliate management
These are a few of the most prominent modules. The list goes on. By accessing all of these services in a single program, ShowPlatform's team has estimated that businesses can save as much as $8,143 each year.
"ShowPlatform is taking the chaotic world of podcast software and services and bringing it together into a single, synergistic experience," declares Gwilliam, "It is here to help creators build their audiences and expand their reach. This leads to better credibility, trust, and authority in the eyes of consumers, which enhances conversions and improves revenue streams. At the end of the day, ShowPlatform is using podcasts to create sustainable success for brands."
About ShowPlatform
ShowPlatform is a software/services combination brand with the mission of helping entrepreneurs, businesses, and agencies create, grow, and monetize their next-generation podcast. The one-stop shop provides a single platform where brands can create, publish, and repurpose podcast and audio content across their various marketing channels. Learn more at showplatform.com.
CONTACT
Todd Williams, Chief Revenue Officer at ShowPlatform
Phone: 801-494-9171
Email: [email protected]
SOURCE: ShowPlatform