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Party Supplies Market to Expand at a CAGR of 7.8% during Forecast Period 2023-2031 | Transparency Market Research, Inc.

Thursday, 02 February 2023 08:41 AM

WiLMINGTON, DE / ACCESSWIRE / February 2, 2023 / Transparency Market Research Inc. - According to a TMR study, the global party supplies market is likely to expand at a CAGR of 7.8% from 2022 to 2031. Party supplies are products that are used to create an ambiance for different occasions, such as birthday parties and anniversaries. They are available in three different price ranges - low, medium, and high.

Transparency Market Research inc., Thursday, February 2, 2023, Press release picture

Consumers preferred purchasing party supplies from offline distribution channels, such as supermarkets, hypermarkets, and specialty stores, for the past several years. However, with continuous growth in the e-commerce industry, demand for party supplies from different online distribution channels, such as e-commerce websites and company-owned websites, is anticipated to grow.

Leading party supplies market players are collaborating with other players to expand presence and increase revenue share. Prominent players are also looking to increase their production capacities for party supply products such as balloon arches in a bid to meet customer requirements.

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Key Findings of Market Study

  • Growing Need to Celebrate Different Occasions: Consumers in the past decade have shown a preference for lavishly celebrating different achievements. New parents are willing to spend on their children's birthday parties in a bid to make the occasion memorable. Additionally, other events such as weddings and anniversaries have also been celebrated with parties, which has triggered the demand for party supplies and helped expand market size.
  • Increase in Theme-based Parties: Usage of theme-based party decorations have increased in the last few years. These parties need specific party supplies, which are customized, based on the demand of party organizers. Customization of party supplies is triggering the global party supplies industry growth.
  • Rise in Demand for Tableware: In terms of product, the market has been classified into decorations, toys & games, tableware, personalized products, and invitations. The tableware segment is expected to account for a dominant share during the forecast period. Increase in demand for food and beverages at any party and the need to serve them to the gathering at parties are expected to drive the segment in next few years. Some of the tableware products that are likely to witness high demand include cups, napkins, straws, and bowls.

Party Supplies Market - Key Drivers

  • Increase in number of professional event planners is driving the global market
  • Growth in usage of eco-friendly products, such as LED lights, banners, and ribbons, is likely to boost market demand in the coming years
  • Rapid urbanization and increase in disposable income especially in developing economies propels the market

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Party Supplies Market - Regional Landscape

Asia Pacific is anticipated to account for a dominant market share in future. Rise in presence of event management agencies in countries, such as India and China, is likely to help bolster market development in the region. Leading manufacturers are likely to establish production units in Asia Pacific countries due to ease of availability of land and labor.

Party Supplies Market - Key Players

The global market is consolidated and does not have too many international or local players. If new players enter the market, it likely to intensify the competition in the coming years..

Some key players in the market for party supplies are Meredith Corporation, Unique Industries Inc., Wilton Brands LLC, ArtisanoDesigns, and Hallmark Licensing.

The global party supplies market is segmented as follows:

By Product Type

  • Decorations
  • Scene Setters
  • Candles
  • Confetti
  • Banners
  • Balloons
  • Party Lights
  • Others (Fluffy Decorations, etc.)
  • Cake Toppers & Candles
  • Invitations
  • Toys & Games
  • Baking Supplies

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  • Party Favors
  • Noise Makers
  • Party Hats
  • Awards & Medals
  • Sports Favors
  • Favor Bags & Boxes
  • Tattoos
  • Thank You Gifts
  • Others (Lanyards, Bubbles, Stickers, etc.)
  • Tableware
  • Cups
  • Napkins
  • Plates
  • Table Cover
  • Straws
  • Bowls
  • Cutlery
  • Others (Dessert Plates, etc.)
  • Personalized Products
  • Others (Take Away Gifts, Piñatas, etc.)

By Occasion

  • Birthday Party
  • Boys
  • Girls
  • Adult
  • Non-birthday Party

By Category

  • Personalized
  • Readily Available

By End-use

  • Individual
  • Commercial

By Party Theme

  • Space
  • Football
  • Superhero
  • Disco Party
  • Sports
  • Princess
  • Poker/Casino
  • Paw Patrol
  • Others (Circus Carnival, etc.)

By Pricing

  • Low
  • Medium
  • High
  • By Distribution Channel
  • Online
    • E-commerce Websites
    • Company-owned Websites
  • Offline
    • Supermarkets/Hypermarkets
    • Specialty Stores
    • Others (Departmental Stores, Retail Stores, etc.)

Region

  • North America
  • Europe
  • Asia Pacific
  • Middle East & Africa
  • South America

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About Transparency Market Research

Transparency Market Research registered at Wilmington, Delaware, United States, is a global market research company providing custom research and consulting services. TMR provides in-depth insights into factors governing demand in the market. It divulges opportunities across various segments based on Source, Application, Sales Channel, and End-Use that will favor growth in the market over the next 9 years.

Our data repository is continuously updated and revised by a team of research experts, so that it always reflects the latest trends and information. With a broad research and analysis capability, Transparency Market Research employs rigorous primary and secondary research techniques in developing distinctive data sets and research material for business reports.

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SOURCE: Transparency Market Research inc.

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