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Isa Aydin Photography Invests in New Technology to Keep Up With the Fast Paced Beauty Industry

Wednesday, 02 November 2022 10:30 AM

HOLLYWOOD, CA / ACCESSWIRE / November 18, 2022 / The makeup and beauty industry is fast paced and always changing, with new products launching every day. As technology advances, photography, filmmaking, and CGI are hitting new heights, and the beauty industry has evolved to advance alongside those things. Presentation is a non-negotiable in the world of product advertisement, as the industry is driven by visuals that accurately show a product's features and benefits in order to give consumers an idea of the brand as a whole.

As technology changes, Isa Aydin Photography works to change with it. Founder and CEO, Isa Aydin himself expresses excitement over his company's latest technological expansion. They have recently invested over a million dollars in the latest technology including the most expensive lighting equipment and camera systems in the industry in order to maintain precision and color accuracy while photographing color sensitive products, such as makeup.

Isa Aydin Photography is a New York-based commercial product photography company that has a strong foothold in the product advertisement community. Their reach extends to makeup and skincare photography, in addition to fashion, technology, and other consumer products. The founder has over 20 years of cinematography and photography experience, and understands first-hand the importance of keeping up with the latest technology. He worked in the IT business for ten years, until one day, his passion for photography influenced him to make a drastic career shift.

His extensive knowledge and experience in IT has been the driving force behind the technological growth seen by Isa Aydin Photography. The company is the first virtual photography platform, which means that no matter where their clients are, they can connect virtually and see the photoshoot from six to seven different angles and utilize tracking cameras.

The possibilities featured by using proprietary virtual platforms allow clients the ability to instantly receive all of the photos taken in real-time, directly out of the camera. This feature triggers right after the click of a shutter so that clients can make immediate choices or provide direct feedback during the shoot.

Isa Aydin Photography maintains clients from all across the United States. Their headquarters is located in Hackensack, New Jersey, and they serve three additional locations, including Los Angeles, Manhattan and Brooklyn, with an 85% client retention. On the company's horizon, they are making moves to expand into five other locations, which include major cities like Miami and Chicago.

In addition to their technological advances, Isa Aydin Photography offers their clients the opportunity to ship their products directly to the studio for free, using the company's shipping labels so that they never have to leave their homes. .

The company employs more than 20 full-time editors and CGI experts nation-wide to streamline the process of their photoshoots and they continually invest time in their training and obtaining knowledge regarding the latest technological advances, including photography, professional editing & CGI. Isa Aydin Photography does not use any Artificial Intelligence-based solutions or third-party overseas retouchers. Every shot taken is retouched by the company's in-house team of professional editors who have been employed for more than 15 years. Clients are also offered unlimited revisions to ensure peace of mind throughout the process.

As 2022 comes to a close, Isa Aydin Photography continues to grow and has announced the opening of a new beauty product photography studio in Hollywood, California. This studio will exclusively specialize in beauty products photography and video production.

Isa Aydin Photography has over 20 years in the industry and utilizes the newest technological advances in order to keep up with the growing beauty industry. For more information on Isa Aydin Photography, see their website.

Isa Aydin
Photographer @isa-aydin.com
https://www.isa-aydin.com

SOURCE: Isa Aydin Photography

Topic:
Company Update
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