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Annie & Sisters and Scarlett Bella Song Create Exclusive Teen Jewelry Collection “Annie X Scarlett”

Friday, 14 January 2022 12:15 PM

ARCADIA, CA / ACCESSWIRE / January 14, 2022 / California-based jewelry company Annie & Sisters is debuting an original collection of jewelry created in collaboration with Scarlett Bella Song, teen dancer, actress, model, and social media influencer.

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"Annie X Scarlett," designed by owner Annie Chen and Scarlett Bella Song, includes fifteen pieces completely new to the Annie & Sisters line plus a themed jewelry box. The necklaces, bracelets, earrings, and charms of the collection feature the same high quality and attention to detail seen in all Annie & Sisters' sterling silver and crystal creations, but with new motifs and styling reflective of emerging teen identity and aspirations.

In their work together, Chen and Scarlett were struck by the parallels in inspiration that infuse their creativity. Annie & Sisters was created to celebrate the nurturing relationships between Chen and her female family members, friends, and mentors, and to "pay forward" the support she received to a new generation. Scarlett, whose talent has garnered her a large social media following among the teen community, loves spreading messages of kindness, empowerment, and collaboration to make her platform an inclusive and caring space.

The design details of "Annie X Scarlett" reflect this shared ethos, with words like "happiness," "courage," "fearless," "strength," and "love" on pendants and earrings. Crystal yin yang symbols show the beauty in harmony and interconnectedness, while dandelion charms evoke hope and joy. Chen credits Scarlett's input with giving the collection a vibe that reflects a teen's natural growth through the challenges of adolescence into maturing adult styles, while still capturing the exuberance of youth. Bar charms, faceted crystal charms, and dangling chain details exemplify this aspect of the collection's appeal.

For Scarlett, the collaboration offered the opportunity to embrace a new mode of creative expression with the dedication she's brought to learning multiple dance styles from jazz funk and hip hop to ballet. Chen was thrilled with the hands-on approach Scarlett took from the outset of the project: "She really wanted to know all about the process of creating jewelry, the sketches and CAD drawings and all the steps from concept to reality. It was a delight to have that shared experience of creating together."

The "Annie X Scarlett" collection will be available for purchase at annieandsisters.com on January 14, 2022.

Contact:
Annie & Sisters
(626) 926-9866
[email protected]
annieandsisters.com

SOURCE: Annie and Sisters Company LLC

Topic:
Company Update
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