East Coast Electronics Recycling Reveals Re-Imagined Brand Book and Fresh New Slogan
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East Coast Electronics Recycling Reveals Re-Imagined Brand Book and Fresh New Slogan

Monday, February 22, 2021 8:55 AM
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The leading electronic and computer recycling company promises customers "we take care of everything so you won't need to."

SHIRLEY, MA / ACCESSWIRE / February 22, 2021 / Leading electronic and computer recycling company East Coast Electronics Recycling has revealed two innovative core elements of its corporate identity: a completely re-imagined brand book, and a fresh new tagline.

The signature feature of East Coast Electronics Recycling's new brand book is a stunning logo that depicts a globe surrounded by three green arrows, which invoke the "reduce, reuse, recycling" concept - something that is central to the company's mission, vision, and core value proposition.

"Every day, a tremendous amount of electronic waste - such as computers, laptops, monitors, printers, keyboards, photocopiers, and the list goes on - is improperly disposed of, which slowly but surely poisons our communities and planet," commented a spokesperson from East Coast Electronics Recycling, which serves townships, businesses, hospitals, schools and government agencies. "Our new logo clearly and memorably conveys that we are part of the solution. When organizations choose us, they are demonstrating social and environmental leadership - which is something that they can be very proud about, and share with their employees and customers!"

After months of brainstorming, development and market research, East Coast Electronics Recycling's fresh new tagline is: "We take care of everything so you won't need to."

"One of the challenges that many organizations face, is that while they want to properly recycle or dispose of their obsolete or unsalvageable computers and electronic items, they do not have the in-house resources, expertise and capacity they need to carry out their e-waste agenda - and on top of this, they simply do not have the time because they are so busy running their operations and moving forward," commented a spokesperson from East Coast Electronics Recycling. "Our new tagline makes it clear that we take care of absolutely everything for our customers - right down to the smallest detail. If our customers want us to deploy one or several containers so they can fill them with e-waste, if they want our experts to attend their premises and properly retrieve their e-waste, or if they want us to help them launch an electronics recycling collection event - we will make it happen with total precision and professionalism."

In addition, organizations that have private, sensitive, or proprietary information stored on hard drives or other memory storage devices can be assured that while East Coast Electronics Recycling's brand book and tagline have changed, the company's secure data destruction has not changed whatsoever - and never will.

"The consequences of confidential data falling into the wrong hands can be catastrophic," commented a spokesperson from East Coast Electronics Recycling. "That is why we use a military-grade data destruction process that is certified by the U.S. Department of Defense. In addition, all items are tagged for inventory management and auditing purposes, and the end-to-end data destruction process is carried out by our trained in-house technicians, and monitored & verified in real-time. And for customers who cannot remarket their e-waste due to compliance rules or for any other reason, we have a state-of-the-art device shredder that physically destroys items."

Organizations can learn more about East Coast Electronics Recycling - and learn how the company delivers on its promise "we take care of everything so you don't have to" - by visiting https://ecerinc.com/data-destruction or by calling 877.537.9940.

About East Coast Electronics Recycling

Headquartered in Shirley, MA, East Coast Electronics Recycling is a leading electronic and computer recycling company serving organizations in Washington, D.C. Maryland, Delaware, Pennsylvania, Virginia, New Jersey, New York, Connecticut, Massachusetts, Maine, Rhode Island, New Hampshire and Vermont. Services include secure data destruction, drop off container programs, electronics recycling pickup services, and electronics recycling collection events.


Erica Darney
(877) 537-9940

SOURCE: East Coast Electronics Recycling

East Coast Electronics Recycling
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