DALLAS, TX / ACCESSWIRE / November 15, 2016 / Puration, Inc. (PURA) recently contracted with Alkame Holdings, Inc. (ALKM) to produce a variety of flavored EVERx CBD infused functional waters for the health conscious bottled water consumer market. The CBD is extracted through Puration's proprietary process and combined with Alkame's patented water treatment technologies designed to enhance the absorption of CBD into the body in addition to providing additional independent health and wellness benefits.
Puration originally announced targeting an initial $1 million in 2017 sales of EVERx CBD infused water. In light of the magnitude of the bottled water market, management indicated that first quarter performance would be reviewed and accordingly, the first year target might be increased at that time.
Bottled Water Market Magnitude and Growth
Transparency Market Research estimates that the global bottled water market will exhibit a 6.6% CAGR over the period between 2016 and 2024. The market is expected to expand in terms of overall value from US$169.9 bn in 2015 to US$307.2 bn by 2024.
8 of 9 State Marijuana Legalization Initiatives Passed Last Week
A New York Times article includes an estimate that the overall legal marijuana market in North America may grow from the $7 billion it is today to $22 billion in the next four years as a result of last week's legalization votes.
Puration Doubles Initial EVERx Run In Reaction To Increased Distributor Interest
Between the overall growing bottled water market and the marijuana legalization results from last week, the distributor network Puration has engaged is showing an increased interest in the EVERx CBD Infused Bottle Water. In reaction to the increased interest, Puration has decided to double the initial production run. Management is optimistic that the initial $1 million 2017 sales target will be revised upward by the end of the first quarter of 2017.
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Safe Harbor Act: This release includes forward-looking statements made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995 that involves risks and uncertainties including, but not limited to, the impact of competitive products, the ability to meet customer demand, the ability to manage growth, acquisitions of technology, equipment, or human resources, the effect of economic business conditions and the ability to attract and retain skilled personnel. The Company is not obligated to revise or update any forward-looking statements in order to reflect events or circumstances that may arise after the date of this release.
Puration Contact:
Brian Shibley, CEO
[email protected]
+1-214-937-9097
SOURCE: Puration, Inc.