- Local Partner, Arena Group, Extending Fitness Outlet Leadership
- XFit's Throwdown Brand Expanding in All Arena's Gym Outlets
LAKE FOREST, CA / ACCESSWIRE / June 9, 2016 / XFit Brands, Inc. (OTC: XFTB), a global supplier of fitness and MMA equipment sold at retail and fitness outlets worldwide whose brands include XFit Brands®, Throwdown®, and Transformations™, today announced that it has agreed with the Arena Group in Saudi Arabia to expand the Throwdown and Xfit Brands portfolio throughout the Kingdom in all their fitness operations.
The Arena Group and XFit Brands recently met and concluded an agreement to expand the Throwdown and XFit Brands portfolio of functional fitness and impact sports goods to all of their health club operations throughout the Kingdom of Saudi Arabia. Arena is rapidly expanding fitness outlets in the country as health and wellness becomes more and more popular. Arena has multiple health club formats including all women gyms, kids gyms, cross training gyms, and impact sports/high intensity workout gyms.
Mohammed Fayez, Managing Director and CEO of Arena commented, "Throwdown has been an integral part of our expansion and has been providing us with quality products and exceptional customer service. We hope to continue growing this relationship and expanding into new business arenas together."
XFit Brands has been growing compound annually in excess of 40% over the past three years, and is currently sold in many countries around the world. The recent expansion of the portfolio to a broader functional fitness line with kettle bells, dumbbells, barbells, and other functional fitness items enables the company to provide a one-stop shop for major gym operators. With their global manufacturer network, Xfit brands will ship directly to Arena to facilitate Arena's strategic growth with the quality and value needed to exceed their customer's expectations.
Dave Vautrin, CEO of Throwdown commented, "We continue to expand the Throwdown brand internationally with world class partners. After visiting Saudi Arabia, I am certain that the Arena Group is the most dominant fitness operator in Saudi Arabia and we are fortunate to have such a great relationship with a great management team in the Kingdom."
About XFit Brands®
XFit Brands, Inc. known for its exponential fitness products, is one of the leading suppliers of functional fitness brands, products, and equipment sold at retail and fitness outlets worldwide. The company provides a full portfolio of products and services spanning MMA, cross training, and other high and low impact fitness regimes and owns the trademarks Throwdown® for its functional fitness line, MMA portfolio, and Transformations® in programming. The company's portfolio of brands and products are sold in many countries around the world and supply many of the leading Health Club and Fitness outlets throughout the United States. The Company's websites are www.xfitbrands.com and www.throwdown.com.
Safe Harbor Disclosure
This press release contains forward-looking statements that are made pursuant to the safe harbor provisions within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. Forward-looking statements are any statement reflecting management's current expectations regarding future results of operations, economic performance, financial condition and achievements of XFit, including statements regarding XFit's expectation to see continued growth. The forward-looking statements are based on the assumption that operating performance and results will continue in line with historical results. Management believes these assumptions to be reasonable but there is no assurance that they will prove to be accurate. Forward-looking statements, specifically those concerning future performance are subject to certain risks and uncertainties, and actual results may differ materially. XFit competes in a rapidly growing and transforming industry, and other factors disclosed in the Company's filings with the Securities and Exchange Commission may affect the Company's operations. Unless required by applicable law, XFit undertakes no obligation to update or revise any forward-looking statements.
For investor inquiries please contact:
Scott Cameron
[email protected]
(949) 916-9680
Websites: www.XFitBrands.com
www.Throwdown.com
SOURCE: XFit Brands, Inc.