September 20, 2013 NEW YORK, NY - FBC Holding, Inc. (OTCQB: FBCD) today announced that it has begun prototyping a new interactive toy offering that it expects to deliver to potential customers in early October 2013, in anticipation of 2014 orders. The Company has also selected an international sourcing company with offices in Hong Kong, Dongguan and Shanghai City for this initial product design and manufacture.
The global toys and games industry is expected to hit the $100 billion mark by 2015, according to research from Global Industry Analysts. In recent years changing consumer tastes, with children opting for more sophisticated video games and electronic toys, has influenced the market. Children are also becoming increasingly accustomed to changing toys more frequently. This means toy and game manufacturers are obliged to introduce new products on a regular basis, and focus on innovation and technological advancements.
Market growth is being fuelled by video, console and computer games, with the industry also benefiting from a growing adult consumer base as this group takes a greater interest in games as a popular leisure pursuit. Industry players are focusing their marketing efforts on older children and adults, with small children no longer considered the industry’s main target demographic.
Frank Russo, CEO said, "We have licensed some unique technology that we believe will give us a competitive edge in the interactive toy market. Our initial response from potential customers who have seen the new technology has been gratifying. Our expectation is that we will have a prototype ready to deliver to our potential customer within the next few. FBC recognizes the need for rapid development and deliver. Our focus is simple- we shrink development time to bring products that we can deliver to generate revenue and earnings for our shareholders."
Mr. Russo added, "Part of our strategy is to find proven partners who can help us drive our business. We have such a partner with thirty years of experience delivering a full platform of sourcing services including Product Development, Quality Control, Logistics, Order Management and IT."
FBC Holding Inc. is continues to deliver on its promise of developing additional products during 2013, with potential sales beginning late Q4 2013 or Q1 2014.
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FBC Holding, Inc.
SOURCE: FBC Holding, Inc.
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