The National Academy of Television Arts & Sciences Partners with Digital Media Management Leader YANGAROO to Streamline Awards Process
Submitting, Reviewing, and Voting on Nominees to Take Place via Digital Platform Beginning This Year
TORONTO, CANADA - February 5, 2013 - YANGAROO Inc., (TSX-V: YOO, OTCBB: YOOIF) the industry's leading secure digital media management company, today announced a multi-year, multi-platform deal to provide The National Academy of Television Arts & Sciences (NATAS) with a digital method for determining Emmy(R) winners beginning with News & Documentary Awards on Oct 1st of this year followed by others in 2014. Through the company's YANGAROO Awards digital platform, entries will be submitted, content under consideration will be reviewed, and ultimately, judges will electronically cast their ballots.
A web-based digital solution, YANGAROO Awards, which is powered by YANGAROO's patented Digital Media Distribution System (DMDS) platform, is an end-to-end solution that instantly and securely connects artists, judges, event organizers, and auditors. It streamlines every element of award show management, including nominations, committee review, voting, results tabulation, and auditing.
Marking YANGAROO's most comprehensive partnership to date, the relationship with NATAS will collectively involve over 3,500 submissions in 149 various categories with over six thousand hours of video all reviewed and voted on by 1,750 judges.
"Advances in secure digital media management have opened incredible new opportunities for us to streamline our awards process. With YANGAROO, we have found a partner who can truly deliver the type of full-service solution that will help us as a company better manage all areas of our awards show voting process, while delivering to our members a very easy to use platform and interface to maximize the benefits of reviewing submissions and casting their votes. Their proven success in the awards show arena, coupled with their foundation in digital media management makes them the perfect company to help shape a new digital era for The Emmy(R) Awards," said, Malachy Wienges, Chairman of NATAS.
Since launching in 2008, YANGAROO Awards has quickly emerged as the industry standard for digitizing the awards show voting process. It is currently being employed by The GRAMMY Awards, The MTV Video Music Awards (VMAs), The MTV Movie Awards, BET Awards, The Academy of Country Music Awards, and The JUNO Awards, among many others.
"YANGAROO is honored that NATAS has recognized our experience and entrusted us building a custom digital awards solution for these prestigious Emmy(R) Awards," said Cliff Hunt, Vice Chairman and COO, YANGAROO Inc. "Work has already begun, and we look forward to kicking off our relationship with the News and Documentary Emmy(R) Awards in Oct."
About The National Academy of Television Arts & Sciences (NATAS):
The National Academy of Television Arts & Sciences (NATAS) is a professional service organization dedicated to the advancement of the arts and sciences of television and the promotion of creative leadership for artistic, educational and technical achievements within the television industry. It recognizes excellence in television with the coveted Emmy(R) Award for News & Documentary, Sports, Daytime Entertainment, Daytime Creative Arts & Entertainment, Public & Community Service, and Technology & Engineering. Regional Emmy(R) Awards are given in 19 regions across the United States. NATAS also presents the National Academy of Television Arts and Sciences Global Media Awards(TM) which recognizes excellence in the world-wide intersection of digital entertainment and technology. Beyond awards, NATAS has extensive educational programs including the Regional Student Television Program and its Student Award for Excellence for outstanding journalistic work by high school students, as well as scholarships, publications, and major activities for both industry professionals and the viewing public. For more information, please visit the website at www.emmyonline.tv.
YANGAROO is a company dedicated to digital media management. YANGAROO's patented Digital Media Distribution System (DMDS) is a leading secure B2B digital cloud based solution focused on the music and advertising industries. The DMDS solution provides more accountable, effective, and far less costly digital management of broadcast quality media via the Internet. It replaces the physical, satellite and closed network distribution and management of audio and video content, for music, music videos, and advertising to television, radio, media, retailers, and other authorized recipients. The YANGAROO Awards platform powers many of North America's major awards shows.
YANGAROO has offices in Toronto, New York, Los Angeles, and Dallas. YANGAROO trades on the TSX Venture Exchange (TSX-V) under the symbol YOO and in the U.S. under OTCBB: YOOIF. For further information, please contact Gary Moss at 416-534-0607 ext.111 or visit www.yangaroo.com.
The statements contained in this release that are not purely historical are forward-looking statements and are subject to risks and uncertainties that could cause such statements to differ materially from actual future events or results. Such forward-looking statements are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. The TSX Venture Exchange does not accept responsibility for the adequacy or accuracy of this release.
Paul G Pillitteri
Chief Administrative and Information Officer
DKC Public Relations, Marketing, & Government Affairs
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