LOS ANGELES, CA / ACCESSWIRE / July 29, 2016 / HaloRiver, LLC, an industry-leading performance marketing campaign management agency, is pleased to announce that it has just sold its OfferProphet ecommerce continuity based reporting and analytics system to Salt Payments. Salt Payments plans on including OfferProphet into their Lime Light CRM system.
As company spokesperson Nate Lind noted, Lime Light CRM is one of today's leading and most trusted providers of continuity based processing and campaign management. This important acquisition, combined with the industry-leading experience and leadership of HaloRiver's management team, puts Lime Light CRM at the forefront of the continuity based processing and campaign management systems.
"We're excited to sell our reporting and analytics platform to Salt. Business intelligence, analytics and key performance indicator reporting is absolutely critical to the success of any online merchants. I don't know how any online continuity based merchant can confidently sell products to consumers without the detail and analysis included in the OfferProphet system," said Lind, Managing Member and Co-Founder of HaloRiver.
"With the additional userbase that the Limelight system brings and the additional analytics that OfferProphet brings, the continuity industry just got a huge upgrade. That upgrade will ultimately lead to more profit and less risk for the Lime Light customers," said Lind.
Lime Light CRM's industry-leading number of integrations with key third party providers, along with Lind and his team's continued support of the integration, rollout and additional development of new KPIs will allow direct response advertisers to connect with all of the systems and parties they need. In addition, they will now be able to watch the performance of their campaigns with unparalleled precision.
With this dedication to creating innovative solutions for merchants and direct response advertisers, Lime Light CRM further strengthens its position as an industry leader.
About HaloRiver, LLC and OfferProphet:
HaloRiver, LLC, an industry-leading performance marketing campaign management agency headquartered in Rio Rancho, New Mexico. Lime Light CRM helps marketers streamline the creation and management of direct marketing campaigns, generating high volume transactions across multiple countries, and accepting most major currencies. For more information, please visit http://www.offerprophet.com/ and https://www.limelightcrm.com/.
Contact:
Clarence Houston
(949) 555-2861
SOURCE: HaloRiver, LLC